ONLINE MBA IN DIGITAL MARKETING AND E-COMMERCE

Yes, Degrees obtained through Online or Distance mode are valid provided approval is given by the UGC-DEB to the University/Deemed to be University to offer the said programme. Details of the Universities/ Deemed to be Universities empowered to offer courses under Online/distance mode are available at UGC website https://deb.ugc.ac.in/. 

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Yes, UGC via its notification dated 02-09-2022 has clearly mentioned that any degree received via Online or Distance mode is equivalent to the degrees offered through regular mode. The link for the same is

. Accordingly, we can be sure that a MBA done via Online or Distance mode is as good as a regular MBA

The Accreditations or Approvals required by Indian Universities to start Online and distance learning programmes are: -

• University Grants Commission (UGC) Approval: Indian universities, whether traditional or open, need to obtain approval from the UGC to offer online courses. The UGC  had issued specific regulations for open and distance learning, which also apply to online education. These regulations specified the norms and standards that institutions had to adhere to while offering online programs.

• Compliance with Distance Education Regulations: In addition to UGC regulations, universities offering online programs also had to comply with the Distance Education Bureau (DEB) regulations, which governed open and distance learning programs.

• Approval from AICTE: The AICTE primarily focuses on technical education, including engineering, management, pharmacy or applied sciences and Indian Universities specifically do not require AICTE approval to start online courses. Its role is to regulate and promote technical education in India. These regulations are mainly applied to traditional universities and institutions that offer online or distance education programs.

• Quality Assurance: Indian universities are required to maintain the quality and standards of education in online programs. This often involves regular assessment and accreditation by bodies like the National Board of Accreditation (NBA) or the National Assessment and Accreditation Council (NAAC).

• Rankings: The National Institutional Ranking Framework (NIRF) is a ranking system for higher education institutions in India. It was launched by the Ministry of Education in 2015 to assess and rank Indian universities and colleges based on various parameters. NIRF rankings aim to provide prospective students and other stakeholders with valuable information about the quality and performance of educational institutions

Online education can include live lectures through video conferencing or webinars, but it depends on the specific course or program. Some online courses offer live, interactive sessions with instructors, while others are entirely self-paced with pre-recorded content. The format can vary, so it's important to check the course details to determine whether live lectures are part of the online education experience.

The fee structure of an online MBA in Digital Marketing and E-commerce in India varies depending on the institution and program. On average, it can range from INR 1.5 lakhs to INR 4 lakhs for the entire program duration. 

After completing an online MBA in Digital Marketing and E-commerce, you can pursue various career opportunities such as Digital Marketing Manager, E-commerce Manager, Social Media Manager, SEO Specialist, PPC Specialist, Content Marketing Manager, E-commerce Analyst, Digital Brand Manager, Email Marketing Manager, or Digital Marketing Consultant. 

The average salary package of an online MBA graduate in Digital Marketing and E-commerce in India typically ranges from INR 4 lakhs to INR 12 lakhs per annum ,depending on factors such as experience, skills, employer, and location.

The scope of both online and traditional MBA programs in Digital Marketing and E-commerce is significant, offering opportunities for careers in various industries such as retail, technology, finance, healthcare, and more. Graduates can pursue roles such as Digital Marketing Manager, E-commerce Manager, Social Media Manager, SEO Specialist, Content Marketing Manager, and Digital Marketing Consultant, with potential for career advancement and growth in the rapidly expanding digital economy.

Yes, an MBA in Digital Marketing and E-commerce is a good career option because it equips individuals with specialized skills highly valued in today's digital economy, offering diverse career opportunities, potential for career advancement, competitive salaries, and the ability to adapt to the rapidly evolving landscape of digital marketing and e-commerce.