ONLINE ENTRANCE EXAMS

Online MCA is offered by most universities without any entrance exam, however, there are some that demand a good score in the common entrance exams listed below:

Element Name
CAT (Common Admission Test)
KMAT (Karnataka Management Aptitude Test)
CMAT (Common Management Admission Test)
MAT (Management Aptitude Test)
XAT (Xavier Aptitude Test)
NMAT (NMIMS Management Aptitude Test)
GMAT (Graduate Management Admission Test)
MAH CET (Maharashtra Common Entrance Test)
TANCET (Tamil Nadu Common Entrance Test)
SNAP (Symbiosis National Aptitude Test)
PGCET (Postgraduate Common Entrance Test)
ATMA (AIMS Test for Management Admission)
bba in digitl marekt

NO. OF UNIVERSITIES

3

ELIGIBILITY

12th PASS OUT

DURATION

3 - 6 YEARS

ONLINE BBA in Digital Marketing:

An Online BBA in Digital Marketing is a dynamic undergraduate program tailored to provide comprehensive knowledge and practical skills in the field of business administration with a specialized focus on digital marketing strategies and techniques. This program equips students with the essential tools to thrive in the digital landscape, preparing them for a wide array of career opportunities in marketing, advertising, e-commerce, and more. Online BBA courses in Digital Marketing are designed to offer a flexible and accessible learning experience through digital platforms, enabling students to pursue their degree without the constraints of traditional campus-based education. Leveraging cutting-edge technologies, video lectures, interactive assignments, and online forums, these programs facilitate a robust learning environment conducive to academic excellence and professional growth.

Benefits of Pursuing Online BBA in Digital Marketing:

• Flexibility and Convenience: Online BBA courses in Digital Marketing provide flexibility in scheduling, allowing students to study at their own pace and convenience. This flexibility enables individuals to balance their academic pursuits with work commitments and personal responsibilities, making education accessible to a diverse range of learners.

• Accessibility: With an Online BBA degree in Digital Marketing, geographical barriers are eliminated, enabling students to access high-quality education from anywhere in the world. Whether residing in urban centers or remote locations, learners can benefit from the expertise of top universities and colleges without the need for relocation or commuting.

• Cost-Effectiveness: Pursuing a BBA in Digital Marketing online often proves to be more cost-effective compared to traditional on-campus programs. Students can save on expenses related to accommodation, transportation, and campus fees, making education more affordable and accessible. Moreover, many online BBA programs offer flexible payment options and financial aid to support students in their academic journey.

• Diverse Learning Resources: Online BBA courses in Digital Marketing leverage a variety of digital tools and resources to enhance the learning experience. From video lectures and online assignments to interactive simulations and case studies, these resources provide students with a comprehensive understanding of digital marketing concepts and strategies, empowering them to excel in the field.

• Career Advancement: An Online BBA in Digital Marketing opens doors to exciting career opportunities in the dynamic realm of digital marketing. Graduates are equipped with the knowledge and skills required to thrive in roles such as digital marketing manager, social media strategist, SEO specialist, and e-commerce analyst. The practical insights gained through hands-on projects and industry-relevant coursework prepare students for success in today's competitive job market.

• Personalized Learning: Online BBA programs offer personalized learning experiences tailored to meet the unique needs of individual students. Through virtual classrooms, discussion forums, and one-on-one interactions with instructors, learners receive personalized support and guidance, fostering academic excellence and professional development.

• Accreditation and Recognition: Many Online BBA programs in Digital Marketing are offered by reputable universities and colleges, ensuring that graduates receive a recognized and respected degree. Accredited programs uphold the same academic standards as their on-campus counterparts, providing students with a valuable credential that is recognized by employers worldwide.

• Continuous Learning: The field of digital marketing is constantly evolving, requiring professionals to stay updated with the latest trends and technologies. Online BBA in Digital Marketing subjects equip students with the foundational knowledge and lifelong learning skills necessary to adapt to changing industry dynamics and pursue continuous professional development throughout their careers.

Whether you are seeking an Online BBA course in Digital Marketing from the best colleges or exploring distance learning options, this program offers a rewarding educational experience that combines academic rigor with practical relevance. By choosing to pursue an Online BBA in Digital Marketing, you can unlock a world of opportunities in the fast-paced and ever-expanding domain of digital commerce and marketing.

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ONLINE BBA ELIGIBILITY :

Every college or university offering an online BBA program has its unique criteria for selecting candidates for admission. However, the following eligibility criteria are commonly observed across most institutions:

• Candidates must have completed 10+2 education from a recognized national or state board institution or 10+3 diploma from a recognized national or state institute with a minimum of 50 % marks. For students from reserved categories, the minimum marks requirement may be 45%, depending on the college or university.

• While most colleges and universities do not require entrance test scores for their online BBA programs, some institutions do consider common entrance exams for admission.

ONLINE BBA DURATION:

The duration of an Online BBA program is generally between 3 to 4 yrs however most of the universities allow candidates a maximum duration of 6 years to complete the degree. This extended timeframe provides an additional 3 years for successfully passing all the required exams. The program's curriculum is structured into six  semesters of six months each.

It’s important to note that the duration and eligibility requirements may change, so students should carefully check all the requirements before taking admission in an online BBA program.

WHO SHOULD PURSUE ONLINE BBA IN DIGITAL MARKETING:

• Marketing Enthusiasts: Individuals with a keen interest in marketing who want to specialize in the digital landscape, leveraging online platforms and technologies for effective promotion and brand building.

• Tech-Savvy Creatives: Those who are tech-savvy and creative, enjoying the intersection of technology and creative content creation to develop compelling digital marketing campaigns.

• Aspiring Digital Marketers: Individuals aspiring to become digital marketing professionals, gaining expertise in various digital channels such as social media, content marketing, email marketing, and search engine optimization (SEO).

• Entrepreneurs and Small Business Owners: Entrepreneurs and small business owners looking to enhance their digital presence, acquire skills in online advertising, and effectively market their products or services in the digital space.

• Career Changers in Marketing: Professionals in traditional marketing roles who want to transition into digital marketing, recognizing the increasing importance of online channels in reaching and engaging target audience.

• Global Business Professionals: Individuals interested in global business who recognize the significance of digital marketing in reaching diverse audience worldwide, adapting marketing strategies to different cultural contexts.

• Financial Considerations: Online BBA can be more cost-effective than traditional programs. If budget constraints are a concern, an online BBA might be a better financial fit.

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Most Common Job Opportunities

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Digital Marketing Specialist: Social Media Manager: SEO Specialist :
Developing and implementing comprehensive digital marketing strategies, including social media campaigns, content creation, and SEO optimization. Managing and optimizing social media channels to enhance brand visibility, engagement, and community building. Improving website visibility on search engines through effective search engine optimization strategies.
Content Strategist: Digital Marketing Analyst: E-commerce Manager:
Planning and creating engaging and relevant content for various digital platforms to attract and retain target audiences. Analyzing digital marketing data and performance metrics to measure the effectiveness of campaigns and provide insights for improvement. Overseeing and optimizing online sales platforms, ensuring a seamless customer experience and maximizing online revenue.
Email Marketing Specialist: PPC (Pay-Per-Click) Specialist: Brand Strategist:
Planning and executing email marketing campaigns to nurture leads, retain customers, and drive conversions. . Managing and optimizing paid advertising campaigns to increase online visibility and drive targeted traffic. Developing and implementing strategies to enhance brand identity, awareness, and positioning in the digital space.

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ONLINE BBA SPECIALIZATIONS

Online BBA > Specializations

Human Capital Management

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Marketing Management

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Finance Management

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Business Analytics Management

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Entrepreneurship Management

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E-Commerce Management

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Human Resource Management

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Retail Operation Management

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Digital Marketing Management

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Fintech Management

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International Business Management

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Investment Banking Management

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Event management

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Hospital Management

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Data Analytics Management

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ONLINE DUAL BBA

Online Dual BBA > Specializations

Marketing & Finance (Dual)

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Banking & Financial Markets

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Banking, Finance & Insurance (Dual)

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IT and System Management (Dual)

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Data Science and Analytic

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Engineering and Project Management (Dual)

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Logistic and Supply Chain Management

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Yes, Degrees obtained through Online or Distance mode are valid provided approval is given by the UGC-DEB to the University/Deemed to be University to offer the said programme. Details of the Universities/ Deemed to be Universities empowered to offer courses under Online/distance mode are available at UGC website https://deb.ugc.ac.in/. 

 For more information call us!

Yes, UGC via its notification dated 02-09-2022 has clearly mentioned that any degree received via Online or Distance mode is equivalent to the degrees offered through regular mode. The link for the same is https://deb.ugc.ac.in/Uploads/Notices_Upload/UGC_20220906101709_1.pdf. Accordingly, we can be sure that a BBA done via Online or Distance mode is as good as a regular BBA. 

  • University Grants Commission (UGC) Approval: Indian universities, whether traditional or open, need to obtain approval from the UGC to offer online courses. The UGC had issued specific regulations for open and distance learning, which also apply to online education. These regulations specified the norms and standards that institutions had to adhere to while offering online programs.

 

  • Compliance with Distance Education Regulations: In addition to UGC regulations, universities offering online programs also had to comply with the Distance Education Bureau (DEB) regulations, which governed open and distance learning programs.

 

  • Approval from AICTE: The AICTE primarily focuses on technical education, including engineering, management, pharmacy or applied sciences and Indian Universities specifically do not require AICTE approval to start online courses. Its role is to regulate and promote technical education in India. These regulations are mainly applied to traditional universities and institutions that offer online or distance education programs.

 

  • Quality Assurance: Indian universities are required to maintain the quality and standards of education in online programs. This often involves regular assessment and accreditation by bodies like the National Board of Accreditation (NBA) or the National Assessment and Accreditation Council (NAAC).

 

Rankings: The National Institutional Ranking Framework (NIRF) is a ranking system for higher education institutions in India. It was launched by the Ministry of Education in 2015 to assess and rank Indian universities and colleges based on various parameters. NIRF rankings aim to provide prospective students and other stakeholders with valuable information about the quality and performance of educational institutions

  1. Aspiring Digital Marketers: Individuals with a keen interest in the dynamic and rapidly evolving field of digital marketing should pursue a BBA in Digital Marketing to acquire a comprehensive understanding of both business principles and specialized digital marketing strategies.
  2. Marketing Enthusiasts: Those who are passionate about marketing and want to leverage the power of digital channels, including social media, search engines, and online advertising, to reach and engage with target audience.
  3. Those Interested in Data-Driven Marketing: As the digital marketing field increasingly relies on data analytics and insights, individuals who have an interest in leveraging data to make informed marketing decisions can greatly benefit from a BBA in Digital Marketing, gaining skills in analyzing and interpreting digital marketing metrics.

As a graduate with a BBA in Digital Marketing, you can pursue diverse career paths, such as becoming a Digital Marketing Specialist, Social Media Manager, SEO Specialist, Content Strategist, or even an E-commerce Manager. Your expertise will be sought after by companies across industries to enhance their online presence, engage with audiences, and drive digital marketing initiatives.

Yes, pursuing an Online BBA in Digital Marketing can be a good career option. It offers flexibility, allowing you to balance education with other commitments. The digital format often incorporates real-world projects, ensuring practical skills development, and the specialized curriculum prepares you for in-demand roles in the dynamic field of digital marketing.

Job opportunities for individuals with an Online BBA in Digital Marketing are abundant and diverse. Graduates can explore roles such as Digital Marketing Specialist, Social Media Manager, SEO Analyst, Content Strategist, E-commerce Manager, and more. The digital marketing skills acquired through the program are highly sought after by companies across various industries, making it a promising career path with opportunities for growth and specialization. 

Salary package for a BBA graduate in Digital Marketing in India can vary based on factors such as the individual's experience, the industry, and the specific role. On average, entry-level positions in Digital Marketing may offer a salary ranging from INR 3 to 6 lakhs per annum.

The cost of an Online BBA typically falls within a more affordable range compared to traditional BBA programs, with fees ranging from approximately INR 12,500 to 30,000 per semester. The specific fee will however depend on your choice of university or institute.

The program's standard duration is 3 to 4 years, with students having the flexibility to complete it within a maximum timeframe of 6 years.

Online education can include live lectures through video conferencing or webinars, but it depends on the specific course or program. Some online courses offer live, interactive sessions with instructors, while others are entirely self-paced with pre-recorded content. The format can vary, so it's important to check the course details to determine whether live lectures are part of the online education experience.

Distance BBA typically refers to a program where learning materials are delivered through physical study materials and, offering more flexibility in terms of location. On the other hand, Online BBA involves the use of digital platforms for content delivery, fostering a more interactive and real-time learning experience. Online BBA often allows for greater flexibility in terms of scheduling and offers a more technologically integrated approach compared to traditional Distance BBA programs.

digital market BANNER

NO. OF UNIVERSITIES

5

ELIGIBILITY

GRADUATE

DURATION

2 - 4 YEARS

Online mba in digital marketing

An online MBA in Digital Marketing is a graduate-level program that focuses on developing strategic and specialized skills in leveraging digital channels for marketing purposes. This includes social media, search engine optimization (SEO), content marketing, analytics, and other digital marketing techniques. The program is designed for individuals seeking advanced knowledge and expertise in navigating the rapidly evolving landscape of digital marketing.

Professionals who should consider pursuing an online MBA in Digital Marketing include marketing managers, business owners, and individuals aspiring to leadership roles in marketing. This program is also suitable for those looking to transition into digital marketing or entrepreneurs aiming to establish and grow businesses with a strong online presence.

Benefits of pursuing ONLINE MBA IN Digital Marketing

Doing an online MBA in Digital Marketing offers several unique benefits, complementing the general advantages of an MBA in this specialization:

• Comprehensive Understanding of Digital Marketing: This program provides a deep dive into digital marketing strategies, tools, and trends, enabling you to understand and leverage online platforms effectively.

• Enhanced Career Opportunities: With digital marketing becoming a critical aspect of every business, an MBA in this field can open doors to various high-level positions in marketing, branding, and strategic planning.

• Skill Development: It helps develop crucial skills like SEO, content marketing, social media marketing, data analytics, and more, which are highly valued in the modern job market.

• Strategic Thinking and Innovation: The course fosters strategic thinking, helping you to integrate digital marketing strategies with overall business goals. It also encourages innovative thinking in using digital tools for marketing solutions.

• Higher Salary Potential: Graduates with specialized MBAs, like one in digital marketing, often command higher salaries due to their expertise and the high demand for these skills.

• Entrepreneurship Opportunities: The skills learned can also be applied to entrepreneurship, enabling you to start or grow your own business with effective digital marketing strategies.

• Global Perspective: Many programs offer a global perspective on digital marketing, preparing you to work in diverse international markets.

• Cost-Effectiveness: Online programs are often more affordable than their on-campus counterparts. They eliminate the need for commuting, relocation, and sometimes even textbooks, which can be expensive.

In conclusion, pursuing an online Master of Business Administration in Digital Marketing offers a transformative educational experience tailored for the dynamic landscape of the digital business environment. This program equips individuals with a comprehensive skill set, encompassing strategic digital marketing planning, data analytics, social media management, and emerging trends in the online space. As digital marketing continues to shape the way businesses connect with their audiences, an online MBA in this specialization becomes a valuable asset, propelling individuals towards leadership roles in marketing, communications, and overall business strategy in the digital era.

online mba in Digital Marketing
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ONLINE MBA ELIGIBILITY

Individuals who have successfully completed their undergraduate degree in any field are eligible to apply for an Online MBA program. Admission requirements may vary among universities. Some institutions require aspirants to pass entrance exams, while others offer direct admissions based on their eligibility criteria.

An Online MBA has a broad eligibility scope, making it accessible to a diverse range of students. Prospective candidates must hold a bachelor's degree with a minimum aggregate of 45% to 50% from a recognized university.

Who should pursue an Online MBA in Digital Marketing:

Pursuing an online MBA in Digital Marketing can be an excellent choice for several types of individuals, each with different professional backgrounds and career goals. Here are some key profiles for whom this program would be particularly beneficial:

  •  Marketing Professionals: Those already working in marketing who want to specialize in digital strategies, update their skills, and advance their careers would find this program highly valuable.

  •  Entrepreneurs and Business Owners: Business owners and entrepreneurs can gain essential skills to effectively market their businesses online, understand digital trends, and engage with customers digitally.

  • Tech-Savvy Professionals: Individuals with a knack for technology and an interest in how it intersects with business strategies can leverage this program to merge their interests with a fast-growing career field.

  • Working Professionals Seeking Advancement: Those aiming to climb the corporate ladder but who need the flexibility to balance studies with work and personal life will find the online format ideal.

  • Recent Graduates: Graduates who aspire to enter the digital marketing field can gain specialized knowledge and skills that make them more competitive in the job market.

  • Freelancers and Digital Nomads: Individuals working as freelancers in digital fields, such as content creation, social media, or SEO, can formalize and deepen their expertise to enhance their service offerings.

  • Creative Minds: Individuals with a creative flair who are interested in how creativity is applied in digital marketing, from content creation to campaign strategy, will find this program aligning with their interests.

  • Data-Driven Individuals: For those who are interested in the analytical side of marketing, such as market research, consumer behavior analytics, and data-driven decision-making, an MBA in Digital Marketing can offer the necessary skills and knowledge.

An online MBA in Digital Marketing is particularly well-suited for motivated self-learners who are comfortable with technology and are seeking a flexible and potentially global learning environment to advance their careers or enter the field of digital marketing.

ONLINE MBA DURATION

Online MBA offers a minimum completion time of 2 years and allows a maximum of 4 years for candidates to fulfill all the degree requirements. This extended timeframe provides an additional 2 years for successfully passing all the required exams. The program's curriculum is structured into four semesters of six months each

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Most Common Job Opportunities

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Digital Marketing Manager: Social Media Manager: Content Marketing Manager:
Overseeing all aspects of digital marketing campaigns, developing strategies for online channels, and managing a team to drive brand awareness and customer engagement. Creating and implementing social media strategies, managing content, and analyzing metrics to enhance brand presence and engage with the target audience on platforms like Facebook, Instagram, Twitter, and LinkedIn. Developing and executing content marketing strategies, creating compelling and relevant content to attract and retain customers, and overseeing content distribution across digital platforms.
SEO (Search Engine Optimization) Manager: Email Marketing Manager: E-commerce Manager:
Optimizing website content and structure to improve search engine rankings, driving organic traffic, and staying updated on search engine algorithms. Planning and executing email marketing campaigns, segmenting target audiences, and analyzing email performance metrics to optimize engagement and conversions. Managing online sales platforms, optimizing user experience, and developing strategies to increase online sales and revenue.
Digital Advertising Manager: Data Analyst - Digital Marketing: Brand Manager:
Planning and implementing digital advertising campaigns across various platforms, including pay-per-click (PPC), display advertising, and social media advertising. Analyzing digital marketing data, extracting insights, and providing recommendations to improve campaign performance and return on investment. Developing and implementing strategies to build and manage the brand's online presence, ensuring consistency across digital channels.

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ONLINE MBA SPECIALIZATIONS

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General Management

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Finance Management

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IT Management

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Data Science

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Fintech Management

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Operations Management

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Project Management

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Digital Marketing

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Business Analytics

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Hospital Management

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Event Management

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Blockchain Management

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Global Finance Market

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Travel & Tourism Management

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Integrated Marketing

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International Business

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ONLINE DUAL MBA

Online Dual MBA > Specializations

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Marketing and Sales Management (Dual)

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Digital Marketing & E-Commerce

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Artificial Intelligence & Machine Learning(Dual)

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Marketing and Human Resource Management(Dual)

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Human Resource Management & Finance (Dual)

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System & Operation Management (Dual)

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IT & FinTech (Dual)

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Business Intelligence & Analytics Management (Dual)

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Petroleum & Natural Gas Management (Dual)

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Operations & Data Science Management

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Financial Service and Planning Management (Dual)

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Production & Operations Management

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Hospital Administration and Health Care Management(Dual)

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International Finance and Accounting Management (Dual)

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Yes, Degrees obtained through Online or Distance mode are valid provided approval is given by the UGC-DEB to the University/Deemed to be University to offer the said programme. Details of the Universities/ Deemed to be Universities empowered to offer courses under Online/distance mode are available at UGC website https://deb.ugc.ac.in/. 

 For more information call us!

Yes, UGC via its notification dated 02-09-2022 has clearly mentioned that any degree received via Online or Distance mode is equivalent to the degrees offered through regular mode. The link for the same is

https://deb.ugc.ac.in/Uploads/Notices_Upload/UGC_20220906101709_1.pdf

. Accordingly, we can be sure that a MBA done via Online or Distance mode is as good as a regular MBA

  • University Grants Commission (UGC) Approval: Indian universities, whether traditional or open, need to obtain approval from the UGC to offer online courses. The UGC had issued specific regulations for open and distance learning, which also apply to online education. These regulations specified the norms and standards that institutions had to adhere to while offering online programs.

  • Compliance with Distance Education Regulations: In addition to UGC regulations, universities offering online programs also had to comply with the Distance Education Bureau (DEB) regulations, which governed open and distance learning programs.

  • Approval from AICTE: The AICTE primarily focuses on technical education, including engineering, management, pharmacy or applied sciences and Indian Universities specifically do not require AICTE approval to start online courses. Its role is to regulate and promote technical education in India. These regulations are mainly applied to traditional universities and institutions that offer online or distance education programs.

  • Quality Assurance: Indian universities are required to maintain the quality and standards of education in online programs. This often involves regular assessment and accreditation by bodies like the National Board of Accreditation (NBA) or the National Assessment and Accreditation Council (NAAC).

  • Rankings: The National Institutional Ranking Framework (NIRF) is a ranking system for higher education institutions in India. It was launched by the Ministry of Education in 2015 to assess and rank Indian universities and colleges based on various parameters. NIRF rankings aim to provide prospective students and other stakeholders with valuable information about the quality and performance of educational institutions

Professionals aspiring to lead digital marketing initiatives, enhance online brand presence, and drive strategic business growth should pursue an MBA in Digital Marketing. This program is ideal for marketing professionals, business leaders, and entrepreneurs seeking expertise in leveraging digital channels, analytics, and technology to achieve marketing objectives in today's dynamic and competitive digital landscape.

Online education can include live lectures through video conferencing or webinars, but it depends on the specific course or program. Some online courses offer live, interactive sessions with instructors, while others are entirely self-paced with pre-recorded content. The format can vary, so it's important to check the course details to determine whether live lectures are part of the online education experience.

Tuition fees can vary significantly among universities. Depending on your choice of institution, the approximate annual tuition fees can range from INR 50,000 to INR 4,00,000.

After completing an MBA in Digital Marketing, you can pursue roles such as Digital Marketing Manager, Social Media Manager, SEO Manager, or E-commerce Manager. This qualification equips you to lead and strategize digital marketing campaigns, optimize online presence, and drive business growth through effective utilization of digital channels and technologies.

The salary package you receive upon completing this course is on several factors, including the organization you join, the position you assume, your accumulated years of experience, and your expertise within your domain. As your skills and knowledge grow, so does the potential for an increase in your salary. The projected salary range after completing an MBA in digital typically falls between INR 3,00,000 and INR 10,00,000 per annum.

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