SALES AND MARKETING (DUAL) )BANNER

NO. OF UNIVERSITIES

2

ELIGIBILITY

GRADUATE

DURATION

2 - 4 YEARS

DUAL ONLINE MBA IN SALES AND MARKETING

An online MBA in Sales and Marketing is a graduate-level program that combines business administration with a focus on sales and marketing strategies. This program aims to equip students with a comprehensive skill set, blending management principles with specialized knowledge in effectively promoting and selling products or services. Pursuing an MBA in sales and marketing offers several benefits namely -:

-  Integrated Skill Set: Dual specialization allows you to integrate the skills and knowledge from both sales and marketing, providing a holistic understanding of how these functions work together to drive business success.

- Enhanced Strategic Thinking: You'll gain a deeper understanding of how marketing strategies align with sales objectives and vice versa. This enhanced strategic thinking is valuable for leadership roles where a comprehensive view of business operations is crucial. - In the dynamic business landscape, an MBA in sales and marketing is particularly valuable as it equips individuals to navigate the evolving digital marketing realm. 

- Adaptability: Dual specialization makes you more adaptable to changes in the business landscape. You'll be equipped to handle challenges and opportunities that require a multifaceted approach, which is increasingly important in dynamic markets.

- Comprehensive Market Understanding: You'll develop a comprehensive understanding of market dynamics, customer behavior, and effective sales tactics. This knowledge can be applied to develop targeted marketing campaigns and sales strategies.

- Strategic Leadership Opportunities: Organizations often seek leaders who can understand and align sales and marketing efforts with broader business goals. With a dual specialization, you may be better positioned for leadership roles that require expertise in both areas.

- Increased Employability: Dual specializations can make you stand out in the job market. Employers may value the versatility and depth of knowledge you bring to the table, making you a strong candidate for roles that require a combination of sales and marketing expertise.

- Networking Opportunities: Engaging with professionals in both sales and marketing during your studies can expand your professional network, providing opportunities for collaboration and partnerships in the future.

 

In conclusion, pursuing an online dual MBA in marketing and sales is a strategic investment. It not only provides a comprehensive understanding of business fundamentals but also equips individuals with specialized skills tailored to the demands of the sales and marketing landscape. The flexibility of online learning, coupled with networking opportunities, makes this program an attractive choice for professionals aiming to advance their careers in these dynamic fields.

Online MBA in Marketing & HRM

 ONLINE MBA ELIGIBILITY

Individuals who have successfully completed their undergraduate degree in any field are eligible to apply for the Online MBA program. Admission requirements may vary among universities. Some institutions require aspirants to pass entrance exams, while others offer direct admissions based on their eligibility criteria.

An Online MBA has a broad eligibility scope, making it accessible to a diverse range of students. Prospective candidates must hold a bachelor's degree with a minimum aggregate of 45% to 50% from a recognized university, making this course an ideal choice for :-

  1. Individuals possessing a bachelor's degree and expressing a desire to further their education in Sales and Marketing.
  2. Professionals employed in the Sales and Marketing sector within any company, seeking to enhance their position or increase their salary.
  3. A student aspiring to establish their own startup.

ONLINE MBA DURATION

Online MBA offers a minimum completion time of 2 years and allows a maximum of 4 years for candidates to fulfill all the degree requirements. This extended timeframe provides an additional 2 years for successfully passing all the required exams. The program's curriculum is structured into four semesters of six months each

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Most Common Job Opportunities

Table
Sales Manager: Marketing Manager: Business Development Manager:
Leading sales teams, setting targets, and developing strategies to achieve revenue goals. Overseeing marketing campaigns, brand positioning, and promotional activities to enhance market presence Identifying and pursuing new business opportunities, building client relationships, and driving revenue growth.
Product Manager: Digital Marketing Manager: Account Manager:
Managing the lifecycle of a product, from development to launch, and implementing strategies for product success in the market. Creating and implementing online marketing strategies, optimizing digital campaigns, and leveraging digital channels for brand promotion. Building and maintaining relationships with clients, understanding their needs, and ensuring customer satisfaction.
Brand Manager: Sales Representative: Market Research Analyst:
Managing brand identity, developing marketing campaigns, and ensuring consistent brand messaging across various channels. . Selling products or services, reaching out to potential clients, and meeting sales targets. Conducting market research to gather insights into consumer behavior, market trends, and competitive landscapes to inform marketing strategies.

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ONLINE MBA SPECIALIZATIONS

Online MBA > Specializations

General Management

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Marketing Management

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Entrepreneurship

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Human Resource Management

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Retail Management

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Finance Management

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IT Management

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International Business

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Fintech Management

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Operations Management

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Project Management

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Digital Marketing

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Business Analytics

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Hospital Management

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Event Management

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Blockchain Management

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Hospitality Management

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Healthcare Management

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Supply Chain Management

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International Trade Management

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International Finance

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Digital Finance

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Business Management

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Aviation Management

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Waste Management

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Agri Business Management

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Information System Management

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Insurance Management

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Disaster Management

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Global Finance Market

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Banking & Insurance Management

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Travel & Tourism Management

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Pharmaceutical Management

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Integrated Marketing

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ONLINE DUAL MBA

Online Dual MBA > Specializations

Logistics and Supply Chain (Dual)

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Finance & Marketing (Dual)

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Marketing and Sales Management (Dual)

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IT & Systems Management (Dual)

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Digital Marketing & E-Commerce

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Banking, Financial Services & Insurance (Dual)

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Entrepreneurship & Leadership Management (Dual)

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Artificial Intelligence & Machine Learning(Dual)

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Marketing and Human Resource Management(Dual)

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Human Resource Management & Finance (Dual)

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Analytics and Data Science (Dual)

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Event and Media Management (Dual)

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System & Operation Management (Dual)

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Entrepreneurship & Small Business (Dual)

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IT & FinTech (Dual)

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Business Intelligence & Analytics Management (Dual)

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Petroleum & Natural Gas Management (Dual)

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Operations & Data Science Management

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Financial Service and Planning Management (Dual)

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Production & Operations Management

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Hospital Administration and Health Care Management(Dual)

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International Finance and Accounting Management (Dual)

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Online MBA in Sales & Marketing

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Yes, Degrees obtained through Online or Distance mode are valid provided approval is given by the UGC-DEB to the University/Deemed to be University to offer the said programme. Details of the Universities/ Deemed to be Universities empowered to offer courses under Online/distance mode are available at UGC website https://deb.ugc.ac.in/.

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Yes, UGC via its notification dated 02-09-2022 has clearly mentioned that any degree received via Online or Distance mode is equivalent to the degrees offered through regular mode. The link for the same is

. Accordingly, we can be sure that a MBA done via Online or Distance mode is as good as a regular MBA

-University Grants Commission (UGC) Approval: Indian universities, whether traditional or open, need to obtain approval from the UGC to offer online courses. The UGC had issued specific regulations for open and distance learning, which also apply to online education. These regulations specified the norms and standards that institutions had to adhere to while offering online programs.

-Compliance with Distance Education Regulations: In addition to UGC regulations, universities offering online programs also had to comply with the Distance Education Bureau (DEB) regulations, which governed open and distance learning programs.

-Approval from AICTE: The AICTE primarily focuses on technical education, including engineering, management, pharmacy or applied sciences and Indian Universities specifically do not require AICTE approval to start online courses. Its role is to regulate and promote technical education in India. These regulations are mainly applied to traditional universities and institutions that offer online or distance education programs.

-Quality Assurance: Indian universities are required to maintain the quality and standards of education in online programs. This often involves regular assessment and accreditation by bodies like the National Board of Accreditation (NBA) or the National Assessment and Accreditation Council (NAAC).

-Rankings: The National Institutional Ranking Framework (NIRF) is a ranking system for higher education institutions in India. It was launched by the Ministry of Education in 2015 to assess and rank Indian universities and colleges based on various parameters. NIRF rankings aim to provide prospective students and other stakeholders with valuable information about the quality and performance of educational institutions

Professionals aspiring to lead in sales and marketing, drive revenue growth, and enhance brand visibility should pursue an MBA in Sales and Marketing. This program is ideal for individuals in sales, marketing, business development, or those seeking to advance their careers by gaining expertise in strategic marketing, consumer behavior, and effective sales management.

Online education can include live lectures through video conferencing or webinars, but it depends on the specific course or program. Some online courses offer live, interactive sessions with instructors, while others are entirely self-paced with pre-recorded content. The format can vary, so it's important to check the course details to determine whether live lectures are part of the online education experience.

Tuition fees can vary significantly among universities. Depending on your choice of institution, the approximate annual tuition fees can range from INR 50,000 to INR 4,00,000.

After completing an MBA in Sales and Marketing, you can pursue various roles such as Sales Manager, Marketing Manager, Business Development Manager, Product Manager, or Digital Marketing Manager. This qualification equips you to lead sales teams, develop effective marketing strategies, drive business growth, and enhance brand presence in diverse industries.

The salary package you receive upon completing this course is on several factors, including the organization you join, the position you assume, your accumulated years of experience, and your expertise within your domain. As your skills and knowledge grow, so does the potential for an increase in your salary. The projected salary range after completing an MBA in SALES AND MARKETING typically falls between INR 3,00,000 and INR 10,00,000 per annum.